It’s been awhile since I provided some metrics on our usage and product adoption, so I thought I should give everyone a current snapshot of where we stand as we come up on the end of the year.
Overall, our numbers are still increasing, slowly but surely. We have signed up a bunch of new neighborhoods outside of our core customer base in Kansas City, so we are hoping for some viral effects to kick in outside of KC.
71,715 page views
4 minutes average visit duration
26 neighborhoods online
2,797 registered users at 2,628 unique addresses. We now have neighborhoods in Kansas, Missouri, Florida, Virginia, California, Texas and Arizona.
With 9,745 potential addresses in the neighborhoods that have signed up so far, we are at 27% adoption rate for our entire resident base.
The newsletter adoption rate is at 98% of our registered user base with only 34 residents (out of 2,797) opting out of receiving the email newsletter.
Total user-generated content since launch (about 7 months):
News posts: 552