Yesterday, Chris touched on one of the hurdles we are trying to overcome right now here are eNeighbors — getting neighborhoods through the signup process. In addition to that, there is usually an issue getting the board of directors of a given neighborhood to get on board (pun intended) with the idea of paying a monthly fee for a web-based service.

We’ve had conversations with both residents and actual board members, and they tell us that they hit a wall when they try to get the board to make a collective decision. For one reason or another they are hesitant to make the commitment. So, I’ve come up with a quick cheat sheet (if you will) for convincing your board of directors that they need eNeighbors.

1. It will make their job easier.
eNeighbors is all about communication. We all now the biggest issue in neighborhoods is that no one knows what’s going on. Communication is weak. By providing a web-based platform to communicate, neighbors keep each other informed. This takes the burden off the shoulders of the board.

2. It’s cheaper (and better) than a normal static website.
Most custom web designers charge anywhere from $1000 to $5000 for web development. This cost does not usually include the hosting fee either. Additionally, the board doesn’t have to make the updates to an eNeighbors site since every resident can do it themselves. Saves the board time and lets them focus on other more important issues.

3. It will make your neighborhood cooler.
And I’m not talking about the average temperature in your area. eNeighbors is a cutting-edge social network website. Nobody else is doing this. Your neighborhood can have all the bragging rights to being the “cool kid” on the block. eNewsletters, online social events, classified ads — these are just a few of the features that will make your neighborhood very attractive to people looking to move to your area.

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